Privacy policy

Last updated: 3 October 2026

At Rise Up Fit, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and share your personal information when you visit our website, make a purchase, create an account, subscribe to our marketing communications, contact us or otherwise interact with Rise Up Fit.

It also explains your rights under applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Rise Up Fit is operated by:

Fah Suporn, trading as Rise Up Fit

For the purposes of UK data protection law, Fah Suporn is the data controller responsible for the personal information collected through Rise Up Fit.

Email: info@riseupfit.co.uk

If you have any questions about this Privacy Policy or how we use your personal information, please contact us using the details above.

2. Personal Information We Collect

The information we collect depends on how you interact with Rise Up Fit.

Information You Provide to Us

When you place an order, create an account, subscribe to marketing or contact us, we may collect:

  • your name
  • email address
  • telephone number
  • billing address
  • delivery address
  • account information
  • order and purchase history
  • return, exchange and refund information
  • marketing preferences
  • information you provide when contacting us

Payment and Transaction Information

When you make a purchase, your payment details are processed through the payment provider available at checkout.

This may include providers such as PayPal and payment services made available through Shopify.

We may receive information relating to your transaction, including the payment method used, payment status and transaction reference.

We do not normally receive or store your complete payment card details when these are processed directly by the relevant payment provider.

Information Collected Automatically

When you visit our website, we may automatically collect information through cookies and similar technologies, including:

  • IP address
  • browser type
  • device type
  • operating system
  • pages viewed
  • referring website or source
  • date and time of your visit
  • interactions with our website
  • basket and checkout activity
  • approximate location derived from your IP address

This information helps us operate our website, maintain security, understand website performance and improve the customer experience.

3. How We Use Your Personal Information

We use personal information only where we have a lawful reason to do so.

Purpose Typical lawful basis
Processing and fulfilling orders Performance of a contract
Payments, delivery, returns and refunds Performance of a contract
Maintaining business and tax records Legal obligation
Customer service Contract and/or legitimate interests
Preventing fraud and protecting our website Legitimate interests and/or legal obligation
Marketing emails Consent, or legitimate interests where the applicable soft opt-in rules are satisfied
Non-essential analytics and advertising cookies Consent where required
Improving our website and services Legitimate interests, subject to applicable cookie and privacy requirements

The ICO requires privacy notices to explain the purposes and lawful bases for processing personal information. ICO

Orders and Fulfilment

We use your information to:

  • process your order
  • take payment
  • send order confirmations
  • prepare and dispatch your purchase
  • arrange delivery
  • process returns, exchanges and refunds
  • communicate with you about your order
  • provide customer support

This processing is generally necessary to perform our contract with you.

Customer Service

We may use your personal information to respond to questions, complaints, delivery issues, returns and other enquiries.

Depending on the circumstances, we rely on performance of our contract with you, compliance with legal obligations and/or our legitimate interests in providing effective customer service.

Fraud Prevention and Security

We may use information to:

  • prevent fraudulent transactions
  • protect our website and customers
  • detect misuse of our services
  • maintain the security of our systems
  • establish, exercise or defend legal claims

We generally rely on our legitimate interests in protecting Rise Up Fit and our customers and, where appropriate, our legal obligations.

4. Email Marketing

We may send you information about:

  • new Rise Up Fit products
  • product launches
  • promotions
  • special offers
  • brand news
  • other Rise Up Fit updates

We use Mailchimp to manage our email marketing and subscriber lists.

This means information such as your:

  • name
  • email address
  • marketing preferences
  • subscription status
  • interactions with marketing emails

may be processed through Mailchimp.

Where required, we will obtain your consent before sending marketing communications.

In some circumstances, UK law permits businesses to send marketing about similar products to existing customers under the soft opt-in, provided all of the legal requirements are met, including giving customers a clear opportunity to opt out. ICO

You can unsubscribe at any time by clicking the unsubscribe link at the bottom of our marketing emails or contacting:

info@riseupfit.co.uk

Unsubscribing from marketing will not stop essential communications relating to an order, delivery, return, refund or other service you have requested.

5. Cookies and Similar Technologies

Our website uses cookies and similar technologies.

Essential Cookies

Some cookies are necessary for the website to function properly. They may be used for purposes including:

  • keeping products in your shopping basket
  • enabling checkout
  • remembering essential website settings
  • account functionality
  • fraud prevention
  • website security

These cookies cannot always be switched off because they are required to provide the website or service you have requested.

Analytics and Marketing Cookies

Other cookies may be used to:

  • understand how visitors use our website
  • measure website performance
  • improve our services
  • measure marketing effectiveness
  • provide personalised advertising

Where required by law, these cookies will not be used until you have provided the necessary consent.

You can manage or withdraw your preferences using the cookie banner or privacy settings on our website.

Please also see our Privacy Choices page for further information.

6. Shopify

Our online store is hosted using Shopify.

Shopify provides services including:

  • website hosting
  • checkout functionality
  • order management
  • account functionality
  • security
  • analytics
  • fraud prevention
  • other e-commerce functionality

As the Rise Up Fit merchant, Fah Suporn is generally responsible for determining how customer information is used, while Shopify may process customer information to provide its services. Shopify specifically notes that merchants are generally controllers of their customers' data. Shopify Help Center

7. How We Share Personal Information

We may share personal information where necessary to operate Rise Up Fit.

This may include:

Shopify

For website hosting, checkout, order management, security, analytics and other e-commerce services.

Mailchimp

For email marketing, mailing-list management and related marketing analytics.

Payment Providers

For securely processing customer payments and managing transactions.

This may include PayPal and other providers available through our checkout.

Delivery and Fulfilment Providers

We may provide courier or postal providers with information necessary to deliver your order, including:

  • your name
  • delivery address
  • email address
  • telephone number where required for delivery notifications

Professional and Technical Providers

We may share information with organisations that help us operate Rise Up Fit, including:

  • website providers
  • IT providers
  • analytics providers
  • accountants
  • professional advisers
  • fraud-prevention providers

Legal Requirements

We may disclose information where necessary to:

  • comply with applicable law
  • respond to lawful requests from regulators or authorities
  • comply with court proceedings
  • enforce our legal rights
  • protect Rise Up Fit, our customers or others

We only share information where there is an appropriate reason for doing so.

8. International Transfers

Some of the companies we use operate internationally, meaning personal information may be transferred or processed outside the United Kingdom.

For example, Mailchimp states that its services may involve data being processed in the United States and other locations. Its Data Processing Addendum includes provisions relating to UK international data transfers. Mailchimp

Shopify also operates internationally and may use affiliated companies and subprocessors in other countries. Shopify Help Center

Where personal information is transferred outside the UK, appropriate protections must be used in accordance with applicable data protection law. These may include:

  • UK adequacy regulations
  • approved contractual safeguards
  • the UK International Data Transfer Agreement
  • the UK Addendum to recognised Standard Contractual Clauses
  • another lawful transfer mechanism

The ICO requires restricted international transfers to be supported by an appropriate legal transfer mechanism. ICO

9. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.

How long information is kept will depend on factors including:

  • the type of information
  • why we collected it
  • whether you have an active account
  • whether the information relates to an order
  • accounting and tax requirements
  • consumer protection obligations
  • fraud-prevention requirements
  • potential disputes or legal claims

Where information is no longer required, we will delete, anonymise or securely dispose of it where appropriate.

If you unsubscribe from marketing, we may retain limited information on a suppression list so that we can continue to respect your request not to receive marketing.

10. Data Security

We take reasonable technical and organisational measures designed to protect personal information against:

  • unauthorised access
  • loss
  • misuse
  • alteration
  • disclosure
  • destruction

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

If you have an account with Rise Up Fit, you are responsible for keeping your login information and password secure.

11. Your Data Protection Rights

Depending on the circumstances, UK data protection law may give you the right to:

  • access the personal information we hold about you
  • request correction of inaccurate or incomplete information
  • request deletion of your information in certain circumstances
  • request restriction of the way your information is used
  • object to certain types of processing
  • request data portability in certain circumstances
  • withdraw consent where we rely on consent

These rights are not absolute and may depend on the circumstances and lawful basis on which we process your information.

Right to Object to Direct Marketing

You have the right to object at any time to the use of your personal information for direct marketing.

If you ask us to stop using your information for direct marketing, we will do so.

The ICO requires the right to object to be brought specifically and clearly to people's attention. ICO

To exercise any of your rights, contact:

info@riseupfit.co.uk

We may need to confirm your identity before processing certain requests.

12. Privacy Choices and Targeted Advertising

We do not sell customer databases or personal information for money.

However, depending on the advertising or tracking services enabled on our website, certain uses of personal information may be considered a sale, sharing or targeted advertising under some U.S. state privacy laws.

Where applicable, you may have the right to opt out of these activities.

Please see our Privacy Choices page to manage any applicable choices.

13. Complaints

If you have concerns about how we use your personal information, please contact us first at:

info@riseupfit.co.uk

You also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK regulator responsible for data protection.

14. Third-Party Websites

Our website may contain links to third-party websites, social media services or other platforms.

Once you leave the Rise Up Fit website, those third parties are responsible for their own privacy practices.

We recommend reviewing their privacy policies before providing personal information.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

  • our business
  • our website
  • our service providers
  • the way we process personal information
  • applicable laws or regulatory guidance

Any updated policy will be published on this page and the Last updated date will be changed accordingly.

16. Contact Us

For questions, requests or concerns regarding this Privacy Policy or your personal information, contact:

Rise Up Fit
Operated by: Fah Suporn, trading as Rise Up Fit
Email: info@riseupfit.co.uk

Last updated: 3 October 2026